About
For those that lead a lifestyle of individuality. Where self-expression is methodical and deliberate, innate and habitual.
Luxe everyday essentials constructed in high-quality materials with thoughtful designs that prioritize longevity and deviate from momentary relevance.
Placing design, comfort and creativity alongside a premium yet approachable everyday ease.
Create your path. Lead the herd.
From our Founder
"As an ex professional athlete, I’ve lived around the world - originating in Los Angeles and making my way to The Netherlands, by way of Canada. I’ve traveled to countless cities and countries, on professional and recreational accounts, and found fashion as a cultural purpose I love to explore, outside of the game I’ve loved so much.
With this, I decided to start a clothing brand that represents more than just individual style, but also an individual purpose. Passion, action, and noble intention creates progress, both within our personal worlds, and within the shared world we live in.
Truth be told, as an ex pro hockey player, I’ve had trouble adjusting to reality throughout my life. Founding my luxury streetwear brand SHEPHERD has reminded me to create my path, to be my shepherd, and to not follow the herd. I hope it ignites the same inspiration in you.”
-Shane McColgan